Do customers expect service excellence?
What level of service attracts your customers? Would prompt
seating, service and presentation of bill be appreciated? Do they
want a leisurely experience? Expert wine advice? The ability to
profitably optimise staff and table availability to meet customers'
needs can set you apart from competitors and optimise up-selling
and on-selling opportunities.
Is order accuracy expected? Automation of communications between
the restaurant and kitchen can improve your turnaround rate, and
reputation.
Other distinguishing capabilities might be online initiatives such
as the use of e-promotions or web-based reservations.
Is availability important?
Immediate visibility of stock levels and the ability to anticipate
demand and allocate effectively - sufficiently yet with minimum
wastage - can significantly boost your reputation and profits.
Is loyalty critical?
Understanding your customers and tailoring incentives to their
tastes and budgets can be a strong advantage. The ability to track
a campaign's profitability can also pay dividends.
The ability to integrate online and in outlet initiatives into
an appealing social framework can also help to engender
loyalty.
Planning expansion?
How will you protect your brand's unique reputation through
expansion while accommodating local characteristics - such as
cuisine, working practices, holidays and seasons, as well as
language and currency?
How do you minimise loss?
How can you minimise write-offs from waiter error and wastage? The
ability to analyse performance, to automate order capture for
accuracy, and to manage short shelf-life products profitably can
help you protect margins and stay competitive.
With over 25 years' experience, Torex can help
you:
- Match staff and service rates to customer needs
- Take orders accurately, present bills promptly
- Integrate initiatives across multiple touch points
- Optimise table turn and sales potential
- Gain visibility of performance at all operational levels
- Monitor sales and trends
- Replenish effectively
- Understand your customers, personalise incentives
- Achieve central control, support local and seasonal
variations
- Capture all orders on bills, minimise wastage.