Does availability drives sales?
Whether you have single or multiple channels, the ability to
monitor sales, plan and buy accurately then allocate effectively to
each touch point can help to gain more of your customers' spending
while ensuring stock efficiency.
Merchandise Planning is becoming increasingly more complex and
important for profitable trading with multiple channels and
consumer driven trends.
What level of service do your customers
expect?
Short queues and swift transactions are always popular but
how can you provide this level of efficiency while still
giving the important individual service on a sale of personal items
such as clothing or footwear? The ability to appropriately deploy
skilled staff with mobile technology where customers need them most
can ensure that 'trying on' converts to a sale.
Efficient handling of multi-channel sales is becoming
increasingly important allowing customers to browse on-line and
then 'click and collect' or return on-line purchases in store for
refund.
How can loyalty be influenced?
Encouraging recession-weary shoppers not to hunt around for a
bargain - or wait for the sales requires effort. The ability to
easily capture personal information and nurture your customers with
targeted incentives, and the responsiveness to support mid-season
or even monthly launches using integrated system functionality can
engender long-term loyalty and a more consistent purchase
pattern..
Planning expansion?
How can you protect your brand through expansion into new
channels or countries while accommodating local fashion tastes,
sizes, languages, taxation and currencies? The flexibility to
provide some autonomy to a diverse retail estate and franchise
partners while retaining control at head office with real time
reporting can be key to expansion success.
How do you minimise loss?
In a sector plagued by varying levels of fraud, the ability to
quickly identify and analyse irregular activities at the POS and
automatically look up an original sales transaction from a central
database when processing refunds deters theft and can be critical
in protecting your margins.
With over 25 years' experience, Torex can help
you:
- Manage a multi-channel operation
- Strategically plan stock availability and tailor allocation to
local tastes and needs
- Understand your customers, personalise incentives and nurture
loyalty
- Support rapid launch cycles
- Centrally control operations to protect core brand values while
accommodating local requirements
- Provide an efficient, helpful and knowledgeable service team
that matches customer flow
- Limit losses.
Contact us to discuss your
specific requirements.
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