Does availability drive sales?
Customers expect to find consistent information and products at
a variety of purchase points, from store to web and call centre,
enabling them to shop in the way most convenient to them. The
ability to monitor sales, anticipate trends, buy accurately,
allocate effectively and replenish swiftly can be the key to a
successful multi-channel retail operation while providing a
click-and-collect service could also boost your sales.
As can the ability to maximise on-selling opportunities by
providing timely and relevant prompts about offers and warranties
to all touch points.
What level of service do your customers
expect?
Do they expect authoritative advice from your staff? The
ability to deploy appropriately skilled personnel to where
customers are can crucially differentiate a speciality
retailer.
So too can the ability to offer short queues, swift
transactions, attractive finance options and efficient handling of
returns and repairs. Shop home delivery is also key for bulky or
heavy items.
How can loyalty be influenced?
Is a trusted reputation crucial for ongoing business? Targeted
advice, incentives, clubs and use of online forums can promote your
expertise and seal long-term customer relationships.
The success of such strategies can depend on your ability to
first understand your customers.
Planning expansion?
How can you protect your brand through expansion into new
channels or countries while accommodating local trends, languages,
working practices, taxation and currencies? The flexibility to
provide some autonomy to a diverse retail estate and franchise
partners while retaining control at head office with real time
reporting can be key to expansion success
How are margins protected?
The ability to quickly identify irregularities at the POS and
automatically look up an original sales transaction from a central
database when processing refunds deters theft while the ability to
manage sell-by-dates can reduce loss and wastage and protect your
margins.
With over 25 years' experience, Torex can help
you:
- Put knowledgeable staff and information where your customers
need them
- Efficiently process payments and manage returns, exchanges and
repairs
- Optimise merchandise availability, make information consistent
across channels
- Understand customers, personalise incentives
- Manage a variety of finance schemes
- Increase up/on-selling
- Achieve central control, support local requirements
- Minimise loss.
Contact us
to discuss your specific requirements.